Description

Search ads catch people who are already looking for what you offer. Facebook and Instagram ads work the other way: they reach people who match your best customers while they scroll through their feeds. We plan the campaigns, make the ads and keep them working.

What’s included

• Audience planning. We turn what you know about your best customers and service area into the audiences your ads reach.
• Ads made for you. We make the images, videos and written copy, built around the offer you want to lead with.
• Lead forms. Where it suits you, we run ads with a built-in form, so people can send their details without leaving Facebook or Instagram.
• Product ads. If you sell online or your stock changes often, like a car lot, we can run ads that pull from your product list.
• Tracking set up first. We set up and test tracking on your website, so results are counted and we can show ads again to past visitors.

How it works

1. Tell us about your business. Your best customers, the areas you serve, your rough monthly budget and the offer you want to lead with.
2. Give us access. In one click, give our team access to your Meta ad account, Facebook Page and Instagram account. No ad account yet? We set one up.
3. We build and launch. We build your audiences, ads and budgets, and switch the campaigns on once tracking is tested.
4. We keep improving it. We regularly adjust audiences, ads and budgets based on what brings in customers.

In your client dashboard

• Your results. Your 1-on-1 meetings and monthly report cover your reach, spend and what your ads bring in.
• Progress. Follow each setup step, including anything we need from you.
• Files. Upload your logo, photos and videos for your ads and download what we share, all stored privately.
• Messages. Message the team running your ads directly.
• Billing. See your plan and invoices, pay online and update your card.

Good to know

• Your plan covers our management and the ads we make. The ad budget itself is paid to Meta directly, never to us.
• You need a Facebook Page for your business, because your ads run from it.
• We add tracking code to your website before launch, so we may ask for access to your site.
• The plan runs month to month.